LinkedIn Profiles for Social Business Success

One of the most used websites in today’s internet world is LinkedIn. LinkedIn is a site that helps you put yourself out there to find employment or new networks even new friends! Get ready to be amazed by all the tricks and links LinkedIn has to offer!

Getting Started With The Essentials

Getting Started with the Essentials

Having an account on LinkedIn will create more opportunities for you as well as connections. To be honest I googled myself after watching these videos and I didn’t even show up anywhere. It could be a good thing and it could be a bad thing. But in the professional world, it’s a bad thing.

According to Verdonck (2019) “if you don’t look good online they will go elsewhere, and you will miss out on an opportunity” having a LinkedIn account is like being a car salesman (para. 2). You are trying to sell yourself to the world. From personal experience, I believe this has helped me gain the position I currently have. From posting positive information about my life people see me as a mentor or as a role model.

Your Contact Information

Updating your contact information is crucially important because of new opportunities. Like Verdonck (2019) states ” what happens if people don’t find you? Nothing, which means fewer opportunities for you” and this is true as I mentioned before I googled myself and nothing came up (para. 2). My name is spelled weirdly so I understand if when people are searching for me nothing would come up. Adding a tab to your LinkedIn account with all the different ways to spell your name would be beneficial to those who don’t know the correct way to spell your name.

Selecting a professional profile picture could also shed some light on your profile. It is important not to use pictures that have other people in it or animals. If it cannot be cropped out correctly then use another picture.

The most important headline in your profile is the professional headline that goes with your picture and your name. You are selling yourself to employers so, therefore, the headline must be attractive and interesting and not invisible and boring. Powerful, small words could generate you a six-figure salary. So, it is important to choose wisely.

Adding a location and industry to your account is just as important as adding your name. According to Veronck (2019), you must choose wisely ” because people are using these as a search parameter to find you…if you got it wrong, you don’t show up, and the opportunity will be gone before you know it” you don’t want to miss an opportunity just because of missing information (para. 7).

Your Summary

Include your professional social media accounts on your LinkedIn accounts such as Skype, Instant Messenger, Twitter, Instagram, Facebook, and emails. This will add more connections which will eventually lead to more opportunities. But only adding those that are professional accounts will make you look good according to Veronck (2019).

Including a summary onto your account will also attract viewers to you and your organization. This will bring more publicity and more opportunities and relationships. Make the summary interesting so people are intrigued by what you and your organization can do (Veronck, 2019).

Including videos on your profile will also make you stand out. Not only for the type of videos you upload but also because of the technology you can use with all the different hyperlinks incorporated into the summary.

Your Experience

LinkedIn is an online resume, but it is so much more than that in today’s age. Viewers should learn about what you can do. Add in your previous experience to give it a bit of enhancement. Linking videos will shine a light on your experience. Most people are too busy and don’t have time to read the lengthy posts that are embedded on your account so adding videos will enhance your profile a bit more than the profiles who don’t have them (Veronck, 2019).

Create Your Own Brand

Sharing all your accomplishments and projects will give your profile the boost it needs to get people to be intrigued by what a smart, original, valuable, hard-working person you are. Also adding an article about yourself and the work you have done, examples, and specific jobs you are proud of will add credibility and accountability. This will create your brand to outside people (Veronck, 2019).

Skills, Education and Recommendations

Just like creating your brand by sharing all your accomplishments, education and projects you are proud of posting about the certain tasks will give you the enhancement your profile needs to make yourself more visible. By sharing these different skills and education you create different networks that open more doors (Veronck, 2019).

Make the Most of Your Personality

Veronica also points out not to forget to talk about yourself and who you are. This will give trust and you will sound approachable and easy to talk to when and if people are going to contact you. Having an outgoing personality will show them you have confidence in yourself and what you do. Sharing that you volunteer will also show people that you are capable of sharing your time with others for free (Veronck, 2019).

Adding personal touches to your profile will give it the final touch it needed. Adjust the settings to allow anyone to find you and contact you and follow the leaders that you have most in common with to potentially create networks (Veronck, 2019).

Next Steps

Follow the steps that are from my blog as well as updating your social media accounts and business cards and you will be fine.

Conclusion

I went through all the videos and followed step by step to make the changes to my account. To be honest I had a LinkedIn account, but I never updated it before. I added a picture, updated all my current information to my previous employment as well as my current, my location, my networks I wrote an article, summary, but I couldn’t figure out how to add a video onto it. I hope people can identify who I am and what I am good at.